Ford denies Euro jobs cuts and model axing claims 0

Ford has rebuffed claims that it plans to cut 24,000 jobs across Europe as well as axing a number of models as part of a major cost cutting initiative.

The reports, dismissed by the car maker as “pure speculation”, were based on analysis conducted by Morgan Stanley that predicted that Ford would need to lose 12% of its global workforce. The research also suggested that the Mondeo, S-Max and Galaxy would need to be axed in favour of more popular SUV models.

Ford however, were quick to rubbish the analysis, saying: “We currently have our strongest-ever vehicle range in Europe. While we regularly evaluate our future product plans based on customer preferences and trends, there are no changes at this time. Mondeo remains a core part of our product line-up in Europe. We have upgrades coming for Mondeo later this year, which will see new powertrains as well as exterior and interior updates as well as enhancements to the Mondeo Hybrid range.

“The number of job losses quoted by a number of media is pure speculation and we would not comment on that. As we said in our second quarter earnings [statement] in July, our Europe business requires a major redesign to deliver our longer-term target of 6% EBIT margin.”

 

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